Resources
ProRata Client Case Study
TechCXO fractional CFOs and supporting accounting and finance functions teams provide a tremendous value to many technology startups and early-stage companies like ProRata. It's ...
Read MoreHow Personalized Marketing Can Increase Your E-Commerce Sales
Point, click, buy? If only it were that easy. In his book Successful Advertising, penned in 1885, Thomas Smith famously said that a prospect has to see an ad 20 times before ...
Read MoreThe Right CMO for the Digital Age
A study by Whitlier and Morgan found many CMOs core competencies are underdeveloped for the digital age. It's not so surprising. After all, personalized online shopping at ...
Read MoreCSMs vs. Sales – The Same Only Different
CSMs and Sales Reps Share More Similarities Than You Think When you are with a group of CSMs, the word “Sales” often incites contorted facial expressions, bad jokes and inev...
Read MoreTechCXO Adds Minnesota Office
TechCXO Opens Minnesota Office to Meet Region's Need for Fractional, Part-Time and Interim Executives On-Demand TechCXO Veteran Finance, Strategy and Operations Partner Bill Ken...
Read MoreTechCXO Named to Inc. Magazine Annual List of America’s Fastest-Growing Private Companies for 10th Straight Year
Pioneer Provider of Fractional, Interim and Part-Time Execs Had three-Year Sales Growth of 76% TechCXO, a pioneer in providing industry-relevant fractional, interim and part-tim...
Read MoreDoes Your Sales Funnel Need an Anti-Inflammatory?
Like many B2B companies positioning and selling complex solutions in a challenging marketplace... your sales funnel is likely swollen with invalid leads and prospects, creating n...
Read MoreTechCXO August 2018 Quarterly Partner Meeting
TechCXO's Quarterly Partner Meeting is always a great time for all our fractional, interim and part-time CFOs, COOs, CSOs, CTOs, CIOs, CMOs to come together as one group and ...
Read MoreCompeting Against Status Quo: Basic Strategies to Address Inertia in the Buying Process
Many sales organizations today find that status quo bias is their biggest competitor. While a bit of creativity and empathy on the part of your sales teams can help improve you...
Read MoreBefore the (Banker) Bake-Off, Cultivate a Great Chef or Two
They were immortalized in literature by Tom Wolfe as “Masters of the Universe” in Bonfire of the Vanities. Michael Lewis described them as “…a breed apart, a member of...
Read MorePain in the Art of Shipping
Pain in the Art of Shipping Steve Jobs is credited to have said, "Real artists ship", meaning that those who create -- be it technology, music or a sculpture -- make their art a...
Read MoreBoard Compensation Public-Pre-IPO-Startup
Compensation for directors of large U.S. companies just passed a new threshold -- $300,000 per year in total fees -- up 3.5% according to a new study by Compensation Advisory Par...
Read MoreDo we even need outside sales reps today?
Outside account executives are an expensive proposition whose statistical effectiveness is falling. Many CEOs and CFOs I speak with are frustrated with the results, and they re...
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