Peter Clifton is an experienced strategic and operational executive with extensive business-building experience in Healthcare, Technology, Fintech, Information Services, and Media. Peter is a collaborative COO and CTO partner with a successful track record leading startup and mature company management teams, boards, venture, private equity, and private owners to drive growth and create shareholder value. Blending leadership skills acquired over 30+ years of business experience, three (3) technology startups, multiple $100M+ company turnarounds, and growth stage ventures, Peter draws on many years of Operations, Financial, Technology, Legal, Sales, Licensing, Strategic Planning, and team building experience to deliver growth.
As a TechCXO Partner in the firm’s Executive Operations practice, Peter is most frequently called on by Boards, investors, and senior management teams to assist clients as an interim and/or fractional COO and or CTO.
Peter has most recently provided healthcare COO/CTO leadership with LIle Wellness, a leading functional medicine practice led by Dr. Laura Lile based in Alpharetta, GA, as well as Fuoco, the healthcare digital marketing, PR, and communications firm based in Nashville.
In the healthcare industry, Peter has also worked extensively in collaboration with executive leaders in many of the largest hospital groups in the nation as well as post-acute care organizations involved in nursing home services to develop innovative technology designed to eliminate cost, waste, and improve quality and process improvement (QAPI), regulatory compliance, and care delivery. He has led the design, build-out, and implementation of successful healthcare systems in support of transitioning to Value-Based Care as well as SaaS services, data solutions, and systems integrations.
As CTO, Peter has also recently been involved with delivering Fintech Technical Diligence Assessments in support of a leading Nashville-based capital firm
Peter is adept at leading technology-centric companies through various stages, including startup, growth acceleration, restructure, and mature business turnarounds. His expertise includes tech strategy, product and platform design, implementation, security, rescues, eCommerce, strategic planning, operational leadership, financial analysis and modeling, project leadership, complex contract negotiations, licensing, market-mapping, sales team development, large account commercial relationship building and international business development to deliver innovation and profitability. Peter is also experienced in logistics, wholesale, distribution, and supply chain optimization. He has extensive experience raising capital and supporting M&A transactions as well as post-acquisition integrations.
During his distinguished career, Peter’s executive leadership roles have included:
CEO at ReadyPoint Health Inc., where he led a turnaround and buyout from Martin Ventures, and then repositioned the company as a healthcare technology service provider providing SaaS platform and applications development, data and system integrations, mobile app development,, cloud solutions, application rescues, AI, machine learning and security solutions.
President & CEO of multiple Ingram Content Group companies, Peter had P&L responsibility for five (5) operating groups generating $600M+ of revenues. He led multiple turnarounds resulting in significant increases in revenue and net profits.
CEO at BookFool /Textbook Army. Peter led the restructure and turnaround of this higher education technology company leading to a successful sale. He led a re-design of the company’s proprietary online ecommerce pricing and order fulfillment system, an operational and financial restructure and raised two (2) rounds of financing prior to sale.
CEO & Founder at FiledBy, where he led two (2) rounds of venture financing and built/deployed the first ever SaaS based creator-centric author registry linking book buyers, authors, and creators together for ecommerce and SEO optimized online marketing.
CEO & Founder at PubEasy. Peter led the capitalization, technology development and deployment of this global B2B eCommerce company through to successful acquisition and exit. The company is currently owned by Germany MVB.
Earlier in his career, Peter served in various roles leading the acquisition, creation and sales of interactive and animated game and media products based on branded intellectual property. He was Vice President, Business Development and Licensing at SEGA of America / SEGASOFT, and prior was Vice President, New Media Development at NewsCorp / HarperCollins. He was also Director, New Media Development at John Wiley & Sons.
Areas of Expertise
Healthcare, Fintech, Technology, Operations, Finance, Governance, Strategy, Growth, Turnaround, Restructure, Capital Raise, Mergers & Acquisition, Intellectual Property, Licensing, Contract Negotiation, Sales Leadership, International Export, Compliance, Regulatory, B2B, Project Leadership, Cloud, Analytics, System Integration, Cybersecurity, Networks, Google, AWS, SaaS, Blockchain, Machine Learning, AI, Data Solutions, Software, eCommerce, Digital Marketing, Databases, Animation, Information Services, Data Solutions, System Integration, Media, Publishing, Warehouse Management, Wholesale, Distribution, Online Publishing, Education, Training, Customer Support, Help Desk, Book and Magazine Distribution, Publishing, Game Development, Animation, Customer Service, Digital Distribution.
Peter received his BA in Fine Arts (Painting & Sculpture) from the University of Massachusetts. He is an abstract expressionist painter in his minimal spare time.