Brian Powers is a Principal in TechCXO’s Revenue Growth Practice, bringing over 15 years of experience in strategic marketing, business development, and brand leadership. He specializes in helping professional services firms, construction companies, and mid-market businesses strengthen market presence, accelerate client acquisition, and drive sustainable growth.
At TechCXO, Brian partners with executive teams to design and execute integrated go-to-market strategies that align with business goals. He has a proven track record of building lead generation programs, launching brand repositioning initiatives, and coaching teams to improve marketing and sales performance. His experience spans both corporate and entrepreneurial settings, giving him a unique ability to navigate complex business challenges with clarity and impact.
Key Areas of Expertise:
- Strategic Marketing & Business Development: Translating market insights into actionable plans that build pipeline and drive revenue
- Go-To-Market Execution: Leading cross-functional initiatives that elevate brand visibility and support service-line growth
- Lead Generation & Client Acquisition: Building systems that attract and convert high-value prospects through digital and relationship-driven channels
- Brand Strategy & Messaging: Defining brand positioning and developing compelling content to support thought leadership and differentiation
Professional Background:
Before joining TechCXO, Brian held senior leadership roles in marketing and business development across a range of industries, including professional services, construction, and media. He led strategic planning, managed high-impact campaigns, developed referral networks, and implemented systems that delivered measurable business outcomes. He is known for aligning marketing strategy with firm-wide growth objectives and driving collaboration between marketing, sales, and leadership teams.
Brian holds an MBA and a BA in Public Relations, both from Mount Saint Mary College. He actively contributes to his community and industry, serving as Chair of the Strategic Marketing Committee for a regional economic development alliance and Chairperson for Miles of Hope Breast Cancer Foundation.