Laura Breslaw is a four-time B2B Chief Marketing Officer and seasoned growth advisor who helps companies turn go-to-market strategy into revenue engines. A trusted partner to CEOs, boards, and private equity sponsors, she brings enterprise-grade marketing discipline to scaling businesses, ensuring every investment drives impact, efficiency, and ROI.
With more than two decades leading marketing across technology, financial, and professional services, Laura’s career spans global enterprises and PE-backed firms alike. She works at critical inflection points, including founder-to-scale transitions, post-acquisition integrations, market repositioning, and investor-led resets, where aligning product, partner, and customer strategies is essential to accelerating growth.
Laura is known for her ability to diagnose underperforming GTM systems, clarify priorities, and build 90-day roadmaps that deliver results fast. She has moved marketing teams from brand-focused to performance-led, driving double-digit growth in marketing-influenced revenue while improving lead quality and reducing customer acquisition costs. Her approach is both strategic and hands-on, with a clear focus on traction, alignment, and long-term enterprise value.
From brand transformation to pipeline acceleration, Laura’s leadership roles have centered on turning strategy into outcomes. Selected highlights:
- Chief Marketing Officer, Capgemini Financial Services
Built a multi-year global GTM plan that drove 11% year-over-year growth in marketing-influenced revenue and cut Customer Acquisition Costs (CAC) by 15%.
- Chief Marketing Officer, AlixPartners
Repositioned the brand beyond restructuring to performance acceleration, helping fuel cross-sell growth and expand the firm’s strategic footprint.
- CMO, Global Association of Risk Professionals (GARP)
Reversed declines in membership and sponsorship, launched a global Climate Risk certification, and grew revenue by 20% year-over-year.
- Americas Marketing Leader, BCG
Led regional marketing through a period of expansion and services diversification, including a brand refresh and activation anchored by strategic partnerships and CXO engagement strategies. Increased large enterprise pipeline over $4M by implementing the first-ever account-based marketing campaign.
- Chief Marketing Officer and Managing Director, Financial Services, Deloitte
Worked with the ELT to double revenue growth with GTM motions for client expansion, retention and partner co-marketing. Stood up an Account-Based Marketing (ABM) program that generated 21-30% YOY growth in years two and three.
As a fractional CMO and advisor to portfolio companies, Laura has worked with CEOs and founders of growth-stage clients across data and analytics and cloud services firms and consulting organizations. Areas of impact have included double-digit growth in Net Retention Revenue, accelerated lead conversion, and marketing KPIs tied to growth levers.
She holds a B.A. in American Studies with a minor in Journalism from the University of California, Berkeley.