Debbie Schleicher

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Debbie Schleicher is a Partner in TechCXO’s Finance and Operations practice. Debbie is a strategic executive and CPA with a diverse operations and industry background that includes expertise in Marketplace, SaaS, Generative AI, Fintech, Proptech, Indoor Vertical Farming, eCommerce, and Business Products and Services.

Debbie has offered fractional CFO services and consulting to companies including Student First Technologies (EdTech/Fintech), Scale to Win (SaaS), Beanstalk (Vertical Farming), STAR EV (Vehicle OEM), Fetcher (SaaS AI staffing); RentCheck (SaaS proptech with property management); LePrix (online luxury goods marketplace); ACV Auctions (online used vehicle auction); Aucto (B2B industrial asset auction); iGAM (robotic equipment marketplace); Hypori (SaaS B2B BYOD security); and Idea4Industry (SaaS MDM platform).

Debbie’s core proficiencies include:

Debbie’s career highlights include:

CFO, EasyKnock, Inc. – Debbie led strategic finance, capital markets, underwriting, accounting, treasury, tax, and FP&A functions for this Series C/D proptech company that helps homeowners unlock equity in their homes. She also established an organizational structure, completed the first independent financial statement audit, and rebuilt the company’s financial forecast model.

CFO, Greenlight Financial Technology – At this fintech venture, Debbie led the finance and accounting department, negotiated large vendor contracts to improve unit economics, and joined the founders to successfully complete a $54M Series B capital raise.

CFO, IronPlanet – Debbie led a finance team of over 35 direct reports and led IPO readiness efforts. She developed an infrastructure to scale the marketplace GMV from $0.5 billion to $1.3 billion over a two-year period, doubling revenues over that period. She also completed a $20 million equity raise and structured a $55 million credit facility to support two M&A transactions. Debbie was a key team member in executing the largest strategic partnership for the company, which positioned the company for an IPO and subsequent sale to a public company for $758M.

Debbie has also served in leadership roles in global public accounting firms where she crossed multiple service areas, including audit, tax and systems implementations. She served as a Partner with Grant Thornton where she was the Partner in charge of the Tax and Finance Optimization and Global Compliance service lines for the firm. She also served as Partner, SC&H Group, and Managing Director, PricewaterhouseCoopers, where she led the tax compliance service line for the McLean, VA office. Debbie began her career as an auditor with Arthur Andersen before becoming a partner in the tax division, specializing in M&A, Tax Function Outsourcing, and Accounting Methods.

Debbie is a Certified Public Accountant and a distinguished graduate of the University of Delaware, holding a BS in Accounting.

Greg Smith

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Managing Partner – Product & Technology; Executive Committee Member
As Managing Partner of TechCXO’s Product & Technology Practice, Greg Smith empowers his team to operate with an executive mindset, focusing on strategic business objectives and measurable results. With 20+ years of experience in technology leadership, he applies technology strategically to build long-term business value. Greg’s methodical approach ensures processes, IT direction, and technology choices align with the specific needs and budget constraints of each client.

As a technology executive who thinks like a CEO, Greg delivers disciplined execution and organizational focus, helping companies prioritize high-impact initiatives. His leadership enables organizations to leverage technology as a true business driver.

In addition, Greg has led over 200 Technical Due Diligence reviews, providing critical insights for investors and acquiring companies across diverse industries and technology stacks.

Career and Client Engagement Highlights:
CTO/COO, eVerifile – Led the redevelopment of multiple legacy platforms into a single, modern application with integrations to multiple data providers and Class 1 railroads. Later returned as COO at the principal investor’s request to refocus the company on its core competency during leadership transitions.

CEO/Co-founder, Message Gears – Identified a startup opportunity within a larger public company, negotiating a deal to spin off with four employees, several marquee customers, and $1M in non-equity funding. Message Gears is an ATDC graduate company still operating today.

Founder/Principal Consultant, DevHealth Consulting – Worked with over 30 companies across diverse technologies and business models, developing expertise in identifying and solving early-to-mid-stage technical and operational challenges. This experience enables Greg to quickly assess situations and execute decisive action plans.

Co-founder/CTO, Magnet Communications – Grew a company from 4 people with $0 revenue to 130 people with $26M in revenue. Magnet, an ATDC graduate company, achieved a successful exit through acquisition by Digital Insight and, subsequently Intuit.

Software Engineer with a degree in Computer Engineering from Auburn University, providing Greg with the solid technical foundation essential for guiding product development companies.

Greg Swayne

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Greg is a seasoned C-level executive and entrepreneur with deep experience in content, technology, software and services, and has led many successful start-ups. Prior to joining TechCXO, he served as COO of Florida-based MDLIVE and oversaw its growth from 45 employees when he joined, to over 180 when he left. He also served as chairman and president of AirSage, where he still serves as the company’s chairman. Prior to AirSage he was the Chairman and CEO of Remark Media (NASDAQ: MARK), formerly HowStuffWorks International (HSWI), expanding the popular website into Brazil and China and producing rapid, organic growth before re-focusing on the U.S healthcare market. Greg became an equity owner and development partner for Sharecare, a social Q&A healthcare platform created by Jeff Arnold, founder of WebMD, and Dr. Mehmet Oz whose popular syndicated TV show reaches millions of consumers daily. Previously, Greg was president and COO of HowStuffWorks US, which was acquired by Discovery Communications in 2007. Swayne was also part of the Series A embedded management team that led N2 Broadband prior to its acquisition by Tandberg Television in 2005.

Greg has been a pioneer in e-health since its infancy when as a medical illustrator, he created the idea for and co-founded A.D.A.M. in 1990, which began as a fully illustrated, dissectible male and female anatomy program. The program quickly morphed into the best-of-breed-provider of interactive health information and decision support tools, which today has powered thousands of health websites and dozens of health portals with updated health content, including: Yahoo health, AOL health and WebMD to name a few. Greg took A.D.A.M. to the NASDAQ exchange in 1995.

Amanda Taylor

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Amanda is a Director of Product and Technology with extensive expertise in Agile methodologies, DevOps, and cloud computing, particularly within AWS environments. Her professional certifications include Certified Scrum Master (CSM), Certified Scrum Product Owner (CSPO), and Project Management Office (PMO), underscoring her robust command over project management and agile practices. Amanda is celebrated for her exceptional leadership skills, consistently driving teams to achieve both qualitative and quantitative goals.

Amanda’s versatile career spans across various sectors, including Healthcare, Finance, and Retail, with a particular focus on Fin-Tech. She has played pivotal roles in both Health-Tech and Fin-Tech companies, leading initiatives that have significantly enhanced operational efficiencies and product innovations.

Amanda’s blend of technical acumen, agile expertise, and leadership excellence, combined with her passion for release management, makes her an invaluable asset in the realm of product and technology management. Her track record in Fin-Tech and other industries demonstrates her capability to deliver innovative solutions and drive teams to success. With her comprehensive skill set and strategic vision, Amanda is well-equipped to lead complex projects and contribute significantly to any organization’s growth and success.

Justin Travis

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Justin Travis has spent his career developing software for healthcare companies. He has worked for several companies in many areas of the healthcare industry writing, architecting, and managing software to improve patient’s lives. Most recently he has worked as Director of Engineering for the largest ABA software company servicing clinicians caring for children with autism.

His areas of expertise include Microsoft Stack development, Agile development processes, and scaling software solutions from small to large using cloud technologies such as AWS and Azure. He also has extensive experience with mobile and web development, as well as guiding companies in scaling these applications as their business grows.

He has a BS in Computer Science from Georgia Institute of Technology and has a passion for software development. He also has a passion for developing tools to help better people’s lives.

Roberto Trevino

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Roberto Trevino has a broad experience base developed through serving in companies of all sizes, from start-ups to Fortune 100, in a variety of financial and operational roles, including CFO, Treasurer, Investor Relations, Chair-Audit Committee, and Executive Board Member.


As a hands-on, operational CFO, his focus on the strategic alignment of finance and operations maximizes the achievement of desired results. That includes financial planning and analysis, financial modeling, and forecasting to guide actions and disciplines throughout the company.


In addition to the finance discipline, Roberto has direct experience in HR, logistics, manufacturing, and service; he has led financial turnarounds successfully and performed due diligence for acquisitions and divestitures. Roberto has experience in the technology sector (software and services), manufacturing and logistics, and healthcare, in the US, Mexico, and South America.

Ashley Usher

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Payments & financial services executive with 20+ years of experience translating big-picture technology ambitions into global business impact.

Frequently tapped by founders, investors, Boards and senior management teams. COO and Board Member with a strong track-record of global growth strategies, large-scale, highly transformative technology solutions, and millions of dollars in profit.

Alex Wilharm

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Alex Wilharm is an energetic and people-focused Human Resource Professional. He has a strong background in recruitment and scaling teams, coaching and performance management, and employee engagement. His most recent experience includes rapidly scaling early-stage startups and standing up their HR functions, including overseeing internal recruitment. Additionally, he has extensive experience in talent acquisition across an array of functions and industries, helping to scale teams in customer service, operations, and sales, as well as the recruitment of individuals across technology, financial, and pharmaceutical industries, among others. His early career prepared him for the demands and pace of evolving companies, where he excelled in recruiting and coaching high-functioning teams for eight years in Division I college athletics. Alex is also a certified feedback provider for Hogan Assessments.

Kirby Winters

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Kirby Winters is a seasoned technology executive with a proven track record of driving innovation and growth. His expertise spans technology product management, information security, and strategic technology leadership. With a deep understanding of evolving technology landscapes, Kirby is now leveraging his extensive experience to guide companies through the complexities of AI integration.

His career highlights include:

Strategic Technology Leadership:
He has held key leadership positions, including roles as a founder, COO, and CEO, where he successfully scaled technology-driven businesses.
He has a strong history of helping organizations apply technology to solve complex business problems.

Information Security Expertise:
Kirby is a thought leader in information security, with in-depth knowledge of privacy, security, and technical architecture.
He created TechCXO’s Chief Information Security Officer (CiSO) As a Service offering. This background provides a strong foundation for the ethical and secure deployment of AI.

AI Integration Focus:
Recognizing the transformative power of AI, Kirby is now focused on helping businesses strategically integrate AI solutions.
His experience in product development and technology implementation allows him to guide companies in the responsible and effective use of AI to enhance operations, improve decision-making, and drive innovation.

Business Acumen:
His business degree from Emory University’s Goizueta Business School provides a strong foundation for aligning technology initiatives with business goals.

Kirby’s blend of technical expertise, business acumen, and forward-thinking approach makes him a

Joe Wytanis

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Joe Wytanis takes exciting product and service ideas and turns them into runaway successful launches and companies. As a CEO and senior operations, product and marketing executive for multi-billion dollar companies, he has led the development and launch of more than 200+ consumer electronic products to the worldwide market and achieved number one worldwide market ship share position.

Experienced in all functional areas of an organization with focus on product/service development, sales & business and development, operations, and internationally-sourced manufacturing, he helps high technology companies to:

* Offer new products, technologies, and/or services worldwide
* Find new customers and business opportunities
* Set up offshore/nearshore/onshore manufacturing
* Establish key 3rd party partnerships and relationships
* Successfully navigate geo-political challenges (e.g Tariffs, CBP detainments, etc…)
* Establish new legal entities
* Gain access to outside financing and funding, and
* Deliver strong revenues and profits.

As an expert in international outsourced ODM/OEM/CM business approaches and operational best practices that significantly reduce product/service costs and operating expenses, while increasing quality, production, and overall market share, Joe works with high tech, consumer electronic, wireless, networking, telecommunication, computing, and IoT companies.

In his distinguished career, Joe served as:

* Chief Executive Officer & President of Zoom Telephonics, Inc. where he provided visionary leadership for the $50M publicly traded high technology company bringing Motorola™ branded products to end consumers through e/retail and service provider channels worldwide.

* Founder & Principal of High-Tech Associates, LLC, a consulting firm that provided services to Global Fortune 2000 companies. Clients included Flextronics (“Flex”), Infosys, and NCR. Hired to drive IoT, Connected Living/Life, Smart Home, Direct-To-Operator, and Consumer

Jessica Young

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Jessica Young is a partner in TechCXO’s Executive Operations practice. She is frequently called on by investors, boards and senior executive teams to assist companies as an interim or fractional Chief Operating Officer or Chief Executive Officer. Jessica’s client engagements most often involve working closely with leadership teams to analyze, identify and execute on strategic initiatives to deliver process and organizational efficiency to all functional teams in the business: Revenue, Customer Success, Product and Executive Operations.

As a trusted client advisor, Jessica drives value at the intersection of strategy, operational excellence, technology and creativity. She is a collaborative leader with a proven track record of distilling complex issues down to clear, impactful, actionable insights, who is respected by clients as one of their own. She has a particular passion for what she calls “data-driven storytelling.”

A unique background in computer science + international marketing led Jess’s 20-year career to traverse data science and analytics, marketing technology, creative content and media, and SaaS. Her years in consulting have touched many industries including: technology, telecom, retail, CPG, financial services, construction and development and more.

Prior to joining TechCXO, Jessica most recently served as the COO of Artcloud, a B2B SaaS startup, shepherding transition from early to growth stage, improving operating margin by 35% over 24 months. She oversaw revenue strategy, business operations, finance and investor relations, while providing executive coaching to the CEO and original founders. She was also CEO of Wellspring Creative, a media production company in Atlanta.

Jessica began her career at Accenture (NYC) where she was part of the early stages of Accenture Marketing Sciences, which later became Accenture Song, the world’s largest tech-powered creative group.

Jessica received her Bachelor of Science in Computer Science from the University of Southern Mississippi and her MBA in International Marketing, from Thunderbird, School of Global Management.

Andrew Zuercher

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With over 29 years of experience as a seasoned technology leader, Andrew brings innovation to businesses by employing modern tools, technology services, and best practices. A true expert, he holds Bachelor’s and Master’s degrees in Information Systems from Carnegie Mellon University and possesses specialized knowledge in enterprise integration, cloud services, and application development. Having worked across various industry verticals, Andrew has led teams in delivering software and services across diverse tech stacks and platforms throughout his career.